January 12, 2009
In this captivating Wallsteet Journal interview with Aaron Wall, author of SEO Book, he references using Google Adwords umpteen times. It is clear to me that for small business, using local adwords geotargeting would have much quicker and sure-fire success using pay per click, ie. Google Adwords, over SEO (search engine optimization) for free listings on the search engines.
That being said, Adwords is the best keyword research tool I know of, and we at PPCPROZ provide our clients with a no cost landing page optimization report, which when implemented can surely help our clients organic search listings.